What is a reasonable royalty percentage for a food franchise in Pakistan?

Brands quote different royalties. What range is normal and what should I watch beyond the percentage?

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Abdullah Saleem 2 months ago

Food royalties commonly sit in a band that must leave room for rent, labor, spoilage, and marketing. The percentage alone is meaningless without unit economics.

Ask: royalty base (gross vs net), marketing fund, audit rights, and whether supplier markups are the real profit center for the franchisor.

Model a bad month, not a launch month.

Related: franchise royalty percentage Pakistan, food franchise fees

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