Best clothing and fashion brands in Pakistan 2026

List of Top Clothing Brands in Pakistan (Female & Male)

Searching for clothing brands in Pakistan in 2026 but not getting information accurately? No worries we are here to help and guide you about the List of Best Clothing Brands in Pakistan (Men & Women). Pakistan’s fashion industry is at its peak and expanding. Stylish dresses for weddings, parties, office wear and everyday wear are available from a variety of clothing brands. Brand Clothing for men and women in a variety of designs, hues and price points is readily available. In addition to stitched clothing many Pakistani brands offer other products.

Additionally they provide designer brands clothing collections ready-to-wear ensembles and unstitched fabrics. This implies that you have the option of purchasing an entire dress that is ready to wear or purchasing fabric and having it sewn to your specifications. Customers now have more flexibility and options thanks to this. In the summer garments brands you can find cool breathable lawn and light cotton clothing. Khaddar, linen and velvet collections are introduced by brands in the winter to keep you warm and fashionable. Because new designs are released every season shopping is made easier. Many brands of clothes now have online stores which is another significant advantage.

List of Some famous Clothing Brands

You can read about all clothing brands in detail below. So that you can easily find out which clothes brands to choose. This is custom ranking list has been researched by Consultance R&D team according to market presence, consumer demand, and overall brand progress.

1-Gul Ahmed

ideas by gul ahmed clothing

In Pakistan Gul Ahmed is among the most reputable and established clothing brands. From casual everyday wear to semi-formal ensembles that you can wear with confidence Gul Ahmed has clothes that are perfect for both men and women. It is a long-standing reliable and classic brand.

Reasons Why People Adore Gul Ahmed

  • Traditional classic styles. 
  • Suitable for daily use. 
  • Fantastic range of textiles.

2- Khaadi

best female pakistani clothing

With stores in Pakistan, the United Arab Emirates, the United Kingdom and the United States Khaadi is one of Pakistan’s most popular clothing brands abroad. They offer their customer clothing with elegant designs and their unique style of prints made it more superior from other brands. Khaadi garment brand is providing their outlets online also.

Why Khaadi is unique.

  • Provides traditional and modern styles dresses.
  • Best for everyday wear formal dresses.
  • Excellent print designs and fabrics.

3-Sapphire

sapphire clothing

Sapphire is a fashion brand from Pakistan that offers fashionable collections and prints for both men and women. Sapphire is a classy and reasonably priced Feminine and Luxurious Fashion brand in Pakistan. Sapphire clothing brand in pakistan is best for all age groups cloths.

Why is Sapphire unique? 

  • Fashionable looks for every age group. 
  • Ideal fusion of traditional and modern. 
  • Excellent value for the money.

4- maria.B

famous pakistani clothing brands

A well-known fashion brand in Pakistan Maria B is particularly well-known for its elegant bridal gowns, formal wear and pret. Her attire is typically exquisite, well-detailed and appropriate for formal occasions. Maria B is now among the most well-known brands in Pakistani fashion. In pakistani brands clothing this brand also made their place.

Maria B Ideal for

  • Parties and weddings. 
  • Formal and festive ensembles. 
  • Exquisite design and embroidery.

5-Sana Safinaz

sana safinaz clothing brand

Fashion in Sana Safinaz womens clothing brand is renowned for being sophisticated and fashionable particularly for women. They have elegant and lovely collections of formal attire, luxury pret and festive attire. Brand clothes by sana safinaz is suitable for bridals also. In women clothing brands they are the best choice.

Sana Safinaz Excellent for

  • Party and festive attire. 
  • Sophisticated patterns. 
  • Superior embroidery and fabric quality.

6- Limelight

Limelight

It is a brand for Everyday Women. They are among the other brands that are popular in Pakistan for women’s fashion. Limelight provides stylish everyday attire. One of the main reasons why this brand is famous is its competitive pricing in both the men’s and women’s categories.

Limelight is best due to

  • Casual styles and youthful prints. 
  • Stylish and modern styles. 
  • Attractive and imaginative designs.

7- Junaid Jamshed

Junaid Jamshed clothing brand

Conventional and family attire J. whose real name is Junaid Jamshed. is a well-known traditional garments brand in Pakistan. Then provides clothing variety for many women and they also keep cosmetics, perfumes and other clutches for their customers. Their lawn dresses are the most famous ready to wear in our country.

J. is Ideal for

  •  Traditional attire for men.
  •  Vintage family attire.
  •  Joyful appearance.

8-Ethnic (by Outfitters)

ethnic by outfitters clothing

Young women like ethnic fashion because it combines contemporary street style with eastern attire. Kurtas and office attire from its Rozana collection are popular choices for everyday wear. Customers who are trend-focused find the brand appealing and it continues to have high online visibility particularly on social media.

Facts About Outfitters

  • So many young children enjoy it and it is well liked. 
  • The quality of the cloth isn’t always good. 
  • It appears stylish but you should inspect it before purchasing.

9- Nishat Linen

nishat linen women clothing

People who want cozy contemporary-looking everyday clothing have come to love Nishat Linen dress brands in pakistan. Cozy Fabrics and stylish styles made them the most demanding brand.

Excellent points of Nishat Linen

  • Textiles that are supple and breathable.
  • Prints that are both stylish and contemporary. 
  • Fantastic for semi-formal and casual attire.

10-Al Karam Studio

alkaram studio clothing brand

A well-known brand for lawn wear cotton textiles and holiday collections is Alkaram Studio. This brand offers men’s and women’s clothes and also for kids. Alkaram Studio pakistani brand clothes offer casual wear mostly that can fit your personality on Eid events. Their affordable prices made them the most demanding brand all over Pakistan.

Why go with Alkaram?

  • Cost-effective clothing. 
  • Cozy textiles. 
  • Simple daily attire.

11-Beechtree

beechtree clothing brand of pakistan

Young people can wear simple contemporary clothing from Beechtree. It offers softly colored and printed ready-to-wear kurtas for sale. A lot of people purchase it in 2026 for fashionable yet reasonably priced clothing.

Why People Love It

  • The prints are crisp and contemporary.
  • It appears understated yet fashionable. 
  • Many youths enjoy its innovative designs.

12-Zellburry

zellbury top clothing brands in pakistan

Less expensive clothing is produced by Zellbury. Its three piece dresses and lawn suits are sought after by many. New designs are consistently introduced by it. City dwellers enjoy it because it offers high-quality clothing at affordable costs.

Why It Is Best for Everyday Wear

  • It offers extremely low prices. 
  • Many people can easily purchase it. 
  • It’s excellent for everyday clothing.

13-Bareeze Pakistan

bareeze pakistan one of top fashion brands

Bareeze creates exquisite and exquisite clothing. It makes use of lovely fabric embroidery. For Eid and weddings people purchase it. Although it costs more this brand is respected and trusted by many.

Why It Is a Top Luxury Brand

  • The embroidery is exquisite. 
  • It appears classy and rich. 
  • When finances are not an issue it works best.

14-Kayseria

kayseria pk clothing

Kayseria creates stunning clothing with vintage and artistic designs. It uses high-quality soft fabric. This brand appeals to those who value culture and traditional values. Many families continue to enjoy it in 2026.

Why It Is Best for Cultural Fashion

  • Its cultural designs and artwork are exquisite. 
  • It displays a classic and antiquated style. 
  • It is ideal for those who enjoy patriotic clothing.

15- Cross Stitch

Cross Stitch Pakistan

Cross Stitch creates incredibly lovely embroidered garments. Customers purchase its unstitched dresses for parties, weddings and Eid. It costs a moderate amount of money but it looks elegant. Its lovely and intricate designs appeal to many.

Why Cross Stitch Is Loved

  • Its embroidery is lovely and intricate. 
  • It costs a moderate amount of money but it looks elegant. 
  • Purchasing in-store gives customers the best experience.

16-Warda

warda top fashion brands in paksitan

Warda produces vibrant multicolored lawn attire.Consumers buy its three-piece suits for casual and daily wear. Because of its affordable prices, timeless style and continued appeal Warda is still well-liked in small cities in 2026. Warda garments brands in pakistan also offer online selling.

Why Warda Is a Favorite for Traditional Wear

  • It offers a great balance between reasonable and style. 
  • It seems like a good and minimum time period. 
  • Every day people put their trust in it for traditional suits.

17- HSY

HSY is Pakistan’s most prominent couture designer, known for high-end bridal wear and celebrity styling. This brand is famous for celebrity dressing and also famous for wedding gowns. They provide silk dresses mostly with high quality embroidery on it.

Why choose HSY?

  • Due to its smooth silky stuff.
  • Heavy embroidery on clothes is best for weddings.

18- Charizma

Beautiful heavy unstitched suits are made by Charizma. It creates a ready-made formal look by matching soft chiffon or net dupattas with embroidered shirts. It is purchased for celebrations, dholkis and semi-formal events. It costs moderately but it looks elegant. Charizma clothes brands in Pakistan is famous also due to its elegant designs.

Why Charizma Is Loved for Festive Wear

  • It instantly creates a festive and upscale appearance. 
  • Although heavy embroidery gives it a rich appearance it may feel rigid. 
  • It is ideal for gatherings that are semi-formal without breaking the bank.

19- Bonanza Satrangi

Bright youthful and fashionable clothing is what Bonanza Satrangi is known for. Branded clothes in Pakistan Both Women and men’s clothing is available there including casual styles fashionable fabrics and pret wear. The brand emphasizes vibrant colors and patterns that are appropriate for everyday wear and young people. Looking young and lively is the style of bonanza Satrangi.

Bonanza Satrangi is Great for

  • Trendy casual attire. 
  • Collections that are reasonable. 
  • Clothes for young people who are interested in fashion.

20- Generations

Eco-friendly clothing is produced by Generation. Design conveys culture and narrative. People appreciate its unique style and reasonable sizes. Due to its ethical nature many customers purchase it.

Why Generation Is Special

  • It creates eco-friendly clothing. 
  • Its designs exhibit unique style and culture. 
  • Customers that are imaginative and cautious prefer to purchase it.

Clothes People Like in Pakistan

if you want to stay relevant this year, these shifts are impossible to ignore:

  • Many clothing brands are now trying to help the Earth by using safer fabrics and colors. Some brands are helping lead this change.
  • Soft and light colors are very popular now, like light purple, green, and sandy colors.
  • People also like to mix different kinds of clothes together, like wearing traditional shirts with jeans or pants, because it feels comfortable for school, work, or going out.

Check Also : How To Start A Clothing Brand

Clothing Brands Comparison (2026)

In Pakistan, there are many clothing brands. Some make clothes for daily use, some make fancy wedding clothes, and some make simple clothes that cost less. The table below helps people see different brands and choose the clothes they like.

Category

Best Brands

Why They Stand Out

Best for Daily Wear

Limelight, Sapphire, Nishat Linen, Warda, Outfitters, Cambridge

Comfortable fabrics, practical designs, wide availability

Best for Office Wear

Sapphire, Beechtree, Leisure Club, Cambridge, Uniworth

Clean silhouettes, formal cuts, crease-resistant materials

Best for Budget Shoppers

Zellbury, Bonanza Satrangi, Warda, Saya, Stylo (Pret)

Low pricing, frequent sales, accessible fashion

Best for Luxury Lawn

Sana Safinaz, Maria B., Khaadi, Bareeze Pakistan, Elan, Asim Jofa

Designer prints, premium fabrics, luxury appeal

Best for Bridal Wear

Maria B., HSY, Keshia, Asim Jofa, Elan, Faraz Manan

Couture craftsmanship, wedding-focused collections

Best for Festive Wear

Charizma, Cross Stitch, Kayseria, Iznik, Gul Jee

Embroidery, statement dupattas, semi-formal styling

Best for Fast Fashion

Limelight, Ethnic, Beechtree, Outfitters, Breakout

Trend-driven designs, rapid launches, Gen-Z appeal

Best for Traditional Wear

Junaid Jamshed, Bareeze Pakistan, Kayseria, Almirah, Gul Ahmed

Classic eastern cuts, embroidery, cultural identity

Best for Family Shopping

Gul Ahmed (Ideas), Alkaram Studio, Bonanza Satrangi, Metro Shoes (Clothing), ChenOne

Men, women, kids & home under one roof

Best for Men’s Wear

Junaid Jamshed, Leisure Club, Bonanza (Menswear), Cambridge, Uniworth

Reliable sizing, eastern & western options

Best International / Casual Brands

Jockey, Leisure Club, Levi’s, Nike Pakistan, Adidas Pakistan

Global quality standards, casual & athleisure wear

Best Sustainable / Ethical Fashion

Generation, Maria B., Kaarigar, Zara Shahjahan (Craft Lines)

Ethical sourcing, cultural revival, eco-focused fashion

Brand Price Comparison

Brand

Price Range (PKR)

What They’re Known For

Limelight

900 – 8,500

Affordable fusion & western cuts

Gul Ahmed

1,200 – 16,000

Sustainable lawn & winter khaddar

Khaadi

1,800 – 22,000

Handwoven ethnic & boho styles

Sapphire

2,200 – 25,000

Minimal daily luxury

Junaid Jamshed (J.)

2,500 – 22,000

Classic eastern & men’s wear

Bonanza Satrangi

1,500 – 12,000

Bold prints & chikankari

Nishat Linen

1,600 – 18,000

Breathable fabrics & block prints

Sana Safinaz

3,500 – 850,000+

Luxury pret & bridal

Alkaram Studio

1,800 – 20,000

Soft pastels & festive cotton

Maria B

2,800 – 2,500,000+

Couture & eco-focused bridal

Frequently Asked Questions

What clothing brands are famous in Pakistan?

Khaadi, Sana Safinaz, Gul Ahmed and J. are very liked. Alkaram, Bonanza, Satrangi Studio are also.

Is it possible to buy both unstitched and factory clothing?

Many businesses do sell both for the easy to wear dresses and unstitched fabric for custom embroidery.

For everyday use which brands are the best?

Simple and reasonably priced clothing for daily use is offered by Zellbury Alkaram Studio Nishat Linen and Warda.

Which brands work well for parties and weddings?

Bareeze, Maria B, HSY and Charizma provide lively and appealing attractions for a variety of events including weddings and other celebrations.

Are there any ethical or eco-friendly fashion brands?

Indeed Generation creates user friendlty apparel with cultural designs.

International Clothing Brands Available in Pakistan (2026)

These clothing brands from other countries can also be found in Pakistan. People can buy them from big shops and malls in cities like Karachi, Lahore, and Islamabad.

Levi’s

Levi’s is one of the most popular international brands in Pakistan for denim. It is well known for jeans, jackets, and casual wear for both men and women. People choose Levi’s for durability and classic western style.

Nike

Nike is available in Pakistan through authorized outlets. The brand offers sportswear, gym clothing, and footwear mainly for men and women who prefer athletic and casual styles.

Adidas

Adidas is widely recognized in Pakistan for sports and athleisure wear. It is commonly bought for tracksuits, sneakers, and casual sports clothing for men and women.

Puma

Puma is another international sportswear brand available in Pakistan. It is popular for casual athletic clothing, sneakers, and everyday sporty fashion.

H&M

H&M offers western fast fashion in Pakistan through selected outlets and online sellers. It provides clothing for men, women, and kids, especially trendy seasonal wear.

Zara

Zara has a limited but strong presence in Pakistan. It is known for modern cuts, fashion-forward designs, and western clothing for men and women.

Pull & Bear

Pull & Bear focuses on youth fashion and casual wear. It is popular among young shoppers for jeans, t-shirts, hoodies, and relaxed western clothing.

Mango

Mango is mainly a women’s clothing brand in Pakistan. It is known for office wear, casual western outfits, and clean, minimalist fashion.

Marks & Spencer

Marks & Spencer is known in Pakistan for quality basics, innerwear, casual clothing, and formal wear. The brand serves both men and women who value comfort and fabric quality.

Next

Next offers western clothing, kidswear, and casual outfits in Pakistan, mostly through online platforms and selected stores. It is especially popular for children’s clothing.

Lacoste

Lacoste is a premium international brand mainly known for men’s polo shirts and smart-casual wear. In Pakistan, it is chosen for understated luxury and brand value.

Tommy Hilfiger

Tommy Hilfiger is available in Pakistan through limited outlets and imports. The brand is known for premium casual wear and western fashion for men and women.

Calvin Klein

Calvin Klein has a niche presence in Pakistan. It is mainly known for innerwear, denim, and minimalist western clothing.

Under Armour

Under Armour is available in Pakistan for performance wear and gym clothing. It is mostly preferred by fitness-focused customers, especially men.

Leisure Club

Leisure Club Clothing Brand

Leisure Club is a well-known Pakistani brand specializing in premium casual and smart-casual clothing. Over the years, it has built a loyal customer base by focusing on quality fabrics, subtle designs, and comfortable fits rather than short-lived trends. The brand is particularly popular among professionals, office-goers, and mature shoppers who prefer polished western wear.

In Pakistan, Leisure Club is frequently chosen for polos, button-down shirts, chinos, and everyday outerwear that lasts multiple seasons. From a retail perspective, the brand performs consistently throughout the year, making it a stable option in malls and high-footfall commercial areas.

Jockey

Jockey Clothing Brand

Jockey is an internationally recognized apparel brand with a strong presence in Pakistan, best known for innerwear, loungewear, and athleisure essentials. The brand is widely trusted for its fabric comfort, durability, and accurate sizing, especially in men’s underwear and women’s leggings.

Pakistani consumers often turn to Jockey for everyday basics that prioritize comfort over fashion statements. Its global reputation, standardized quality, and long product life cycle make it a preferred choice for shoppers seeking reliable essentials rather than trend-driven clothing.

Clothing Brands Franchises in Pakistan

To maximize your investment by taking the franchises of international and Pakistan top brands is a great business. You have to follow the brand’s policy and you can easily get the license of the brand’s franchise. In most cases, Brands give 30% to investors and relaxed with policies. They also provide the facility to market their own franchise you are holding as investors.

Buy Clothing Brand Franchise

Who We Are?

Consultance.online is one of Pakistan’s leading franchise consulting firms. We provides customers with numerous brand franchise opportunities. Additionally it aids in franchise sales for brands. We support investors all the way through the process. Pakistan clothing brands can contact with us for consultancy service.

We assist them with contract signing and provide brand guidelines. The list of our primary services for investors interested in funding a clothing company is provided here. Pakistani clothing brands information is our main service to provide.

Following is the list of our core services for Investors who wants to invest in a clothing business/line

  • Franchise Opportunities
  • Business and Brand Development
  • Free Initial Consultation
  • Space Acquisition
  • Business Consulting
  • Digital marketing of Brands

We will assist you in building your brand in addition to offering guidance if you are interested in a Clothing store franchise. Consultance offers franchises in the fashion, footwear, cosmetics clothing and educational industries.

Final Words

The fashion industry of Pakistan is very in demand nowadays. The brands discussed above are the highest clothing brands in Pakistan. They provide ready to wear clothes for men and women all. Both can get stitched and unstitched dresses from them. The fashion industry in Pakistan has expanded quickly and is now one of the most robust industries in the nation. Leading apparel companies have contributed to this expansion by offering a vast range of styles inventiveness and creativity.

Want to know more about Pakistani Clothing? Click HERE

Want to start your own clothing brand in Pakistan? Click HERE

You can join the community by suggesting the most options in the comments and share your valuable thoughts.

Similar Posts

19 Comments

  1. People involving more and more in shopping with famous clothing brands in Pakistan. One of the reasons is the promising discounts and sales on Pakistani brands. If we talk about the quality there are multiple international brands having the best quality products

  2. Nice article, thank you for the sharing. Love all the designs of womens clothing. Thanks you for your post.

Leave a Reply

Your email address will not be published. Required fields are marked *